Weather is the single most watched component of the daily television news program. It helps viewers to make decisions every day about where to go, what to do and what to wear, and is often the part of the news segment they are most interested in! So if the weather segment is accurate and easily understood, accompanied by engaging scripting and spectacular visual presentation, viewers will be glued to it. And when they know they can rely on you for accurate weather breaking news, they’ll be tuning in at lightning pace whenever there is a major weather event.
Once viewers put their trust in your weather, they’ll view your entire network as professional and credible. An engaging weather segment will not only boost ratings for your own program, but for adjacent programs as well, helping the entire network.
Weatherzone is the market leader in providing weather graphics, content systems, scripts and briefing services to the television broadcast industry, as seen on ABC, Channel 10, Sky, Bloomberg and Prime TV.
We offer an end to end solution to TV networks anywhere, providing unrivaled premium meteorological content in easy to use broadcast formats. We source top quality, accurate data from global data sets and tailor it to your audience, your brand and your time slot. We also provide eye-catching graphics and storyboards, brief your TV presenters and provide them with interesting and insightful scripts.
Weatherzone Broadcast Products
TV audiences expect a slick weather presentation with eye-catching and high tech graphics. We bring the most advanced weather graphics to the Australian and South East Asian TV market with our Metacast® Viking product, via our partnership with leading European weather graphics developer, WeatherOne.
If you want to take the time and effort out of producing your own weather segment, consider our WeatherStream broadcast-ready show. Weatherzone can generate your complete weather show in-house and deliver it to you on a daily basis, in your chosen format.
A weather presenter needs to be credible and knowledgeable. Our scripting services make your presenter sound like a weather expert, and give you weather commentary that is as interesting and accurate as the graphics. Scripts are tailored to meet your style and time constraints.
When severe weather conditions break out, use our Telephone Briefing Services to provide accurate information to your audience. Sessions are tailored to meet the needs of your audience, giving them accurate and timely updates to stay safe and informed.
Weatherzone has access to more weather-related data and content than any other organisation in Australia. Custom Weather Feeds can be fed directly into TV weather graphics to produce the most compelling and complete weather shows.
Get in touch
To create innovative and customised TV weather solutions, call us on +61-2-9965 9200, or visit our Contact page.