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Who can resist checking the weather forecast?

Drive strong engagement and boost revenue on your media platform

Have you explored how a weather package can keep your customers returning to your platform?

Weather forecasts are an effective way of bringing people to you. no matter what time of the day or year, to know the forecast is a human need driven by curiosity and the desire to plan.

Weatherzone Business can provide your media platform with a tailored, easy-to-integrate weather intelligence package, enabling you to keep your consumers in the know every moment of every day. And the more precise that forecast, the more your visitors will naturally come to rely on it.

Powered by OpticastTM – our market-leading nowcasting and forecasting system – you have fully customisable weather data that significantly out-performs other models, so your customers can look to you for the most accurate information available.

With the increase in traffic comes the increase in revenue from the potential of locally targeted, innovative weather advertising. Weatherzone’s content and Application Programming Interface (API) enable the serving of advertisements based on a users’ local weather conditions, satisfying the needs of your advertisers whilst engaging the audience in a non-obtrusive way.

Tap into the power of the weather to drive engagement with your platform and products and keep your valued customers coming back.

Flexible, simple API for ease

Weatherzone’s API is a developer-friendly way to deeply integrate weather information into your website or app. Postcode/location search functionality is included to ensure targeted data that serves your customers.

Easy Integration

Weatherzone delivers weather content in a variety of developer and client friendly ways, including an XML or JSON web service API, hosted desktop sites, hosted adaptive/responsive/mobile sites and white label solutions.

Customisable & Engaging Content

From forecasts to warnings, radar and synoptic charts to sun and moon times, we have a comprehensive suite of weather data and content that you can tailor to your site and customers. The choice is yours.

Hosted Solutions

Let us do the hard work for you. Weatherzone offers a fully branded, hosted solution for your platform that is easy for content managers to customise. A fully functioning weather site right out of the box to keep things simple and cost effective.

Latest news

Satisfy your weather obsession with these news headlines from around the nation, and the world.

Summery Sydney, wintry Melbourne

It’s been one of those days when Australia’s two largest cities could hardly have been more different in terms of weather. Never mind the tedious old arguments about the food, coffee, culture, sport, traffic, scenery and the rest of it in the two cities. On this autumn Wednesday, Melbourne feels like winter while Sydney feels […]

Rainfall to soak some parched areas of WA

Rain will soak parts of WA over the coming week, although forecast models are struggling to agree on whether this burst of wet weather will bring much-needed rain to parched Perth. This rainfall will be caused by a low pressure trough extending from the Kimberley down to southwestern WA from late Thursday, with a low […]

Tassie snow, Melbourne temps go low

Snow has fallen in Tasmania, while Melbourne has experienced a dramatic temperature drop as a cold front whipped through Tasmania and southern Victoria overnight. This was the Wednesday morning scene on the slopes of Ben Lomond, Tasmania’s only commercial ski resort, about an hour out of Launceston. Not enough snow for skiing, but the cafe […]

Australia’s tropical cyclone season coming to an end

The 2023-24 Australian tropical cyclone season is almost over and while it was a quiet season based on overall numbers, some of the landfalling systems had a big impact. The Australian tropical cyclone season officially runs from November until April. During this time, we usually see an average of about 9 to 10 tropical cyclones […]